Custom AI · trained on your business
AI that does the work. Not just talk.
Assistants that answer your clients and take bookings at 11:40pm on a Sunday. Automations that write quotes and emails while your team sells. Systems that sort and translate thousands of products. Not a chatbot in a box — a tool trained on your services, your prices and your tone of voice.
- Fixed quote in writing
- We start with a pilot
- A human takes over when needed
Hi — I just chipped a front tooth. Can anyone see me tomorrow morning?
Sorry to hear that! We keep early slots for cases like this: 8:30am or 9:15am tomorrow. Any pain, or just the chipped edge?
Just the edge. 8:30 works. Sarah Mitchell.
You’re booked, Sarah ✓ Tomorrow at 8:30am. A text reminder goes out at 7am, and the team will see your note when they open.
The catalog
Seven ways AI gives you your hours back.
Every solution is built to measure — on your services, prices, documents and systems. We start with the task that eats the most of your time.
AI receptionist, 24/7
Answers questions about your services, prices and schedule, books appointments and captures contacts — at 10pm on a Sunday and over the lunch break. When a question needs a human, it hands the conversation to your team.
Live on silkern.com: answers questions and takes enquiries 24/7.
AI sales assistant
Knows your products, stock and prices, advises like your best salesperson and steers every conversation to the cart or an enquiry.
Quotes, invoices and emails — on their own
An enquiry comes in, a quote goes out — on your template, with your prices. Emails get sorted, replies drafted, invoices sent on time.
AI on your data
Ask your system in plain English: “Which clients haven’t ordered in three months?” — and get an answer, not a spreadsheet to dig through.
AI content and translation
Descriptions and translations for thousands of products, in your brand’s voice. For HomeKraft: more than 8,000 products translated from English into Bulgarian.
See HomeKraft →AI catalog categorization
Thousands of products from different suppliers, filed into your own categories. For ToyTown: 11 departments and 60 subcategories.
See ToyTown →AI products and apps
From idea to subscriptions: the product logic, the AI conversation, the design and the languages — built from zero. TITAN, our own AI fitness coach, remembers every set you’ve logged and pushes like a human.
The honest comparison
A chatbot in a box isn’t AI that works.
The gap between a generic bot and AI trained on your business is the gap between “please try again” and a sale at 11:40pm.
Proven in real projects
Not a demo. Running right now.
AI we build for clients — and for ourselves. Everything here is live or in build on a real project, not a slide in a pitch deck.

AI categorization · online store
ToyTown
20,000+ toys from 6 supplier feeds. AI filed thousands of them into the store’s own 11 departments and 60 subcategories — so parents shop by age and interest, not by a supplier’s product code.

Our own AI product
TITAN
An AI coach that remembers every set and pushes like a human. 7 languages, subscriptions with a free trial.

AI translation · furniture
HomeKraft
8,000+ products translated from English into Bulgarian with AI — across ~110 subcategories with color and material filters.
How we roll out AI
Five steps. No leaps in the dark.
AI doesn’t go live with one click and a prayer. We switch it on small, measure — and only then roll it out everywhere.
-
01
Conversation
30 minutes, free: where you lose the most hours and where AI will genuinely help. We’ll tell you honestly where it isn’t worth it, too.
-
02
Pilot
One task, one channel, a small scope. You see AI working on real cases before you invest more.
-
03
Trained on your data
Services, prices, documents, FAQs, tone. AI answers from your information — not from the internet.
-
04
Launch
On your website, in messaging apps, in email or inside your system — with clear rules for when it hands over to a human.
-
05
Measure
How many enquiries it handled, how many hours it saved, where it slips. We improve by the numbers, not by gut feel.
What does it cost? AI solutions are priced per project — each one is built to measure. You get a fixed quote in writing after the free 30-minute call, before we start anything.
Request a quoteData and safety
Smart. But under control.
The most expensive AI mistake is a confident wrong answer. So we build in boundaries from day one.
Built not to guess
It answers only from sources you approve. When it isn’t sure, it says so — and hands over to your team or takes a contact instead.
A human takes over
A complex case, a complaint or a direct request — the conversation goes to your team with its full history.
GDPR from day one
It collects only what’s needed and says clearly that it’s AI. Conversations stay in your system, for your team to review.
Everything is yours
The knowledge, the settings and the code stay with you. No lock-in, no walled garden.
The rules we live by ourselves: the AI assistant on this site tells you upfront that it’s AI and may be imprecise, and binding prices only ever come in a written quote. Yours gets the same honest boundaries.
Honestly
When AI wins — and when it doesn’t.
We don’t sell AI at any cost. If your problem is solved cheaper by a simple change in process, we’ll tell you on the first call.
AI saves you time when…
- the same questions come in again and again
- enquiries arrive in the evening and on weekends, and nobody answers
- your team copies data from email into a spreadsheet and back
- you have thousands of products to describe, translate or sort
- quotes are written from the same template every time
It isn’t worth it when…
- the task happens twice a month
- every answer needs a specialist’s judgment and signature
- there’s no information for AI to learn from — we organize that first
- a simple change in process solves it for less
FAQ
Before you ask.
Or ask directly — it answers instantly, day and night.
How much does an AI solution cost?
There’s no price list, because every solution is built to measure — the cost depends on the channels (website, messaging, email), the links to your systems and the amount of information involved. After the free 30-minute call you get a fixed quote in writing. A pilot lets you start with a small scope.
How long does it take?
The pilot is small by design — one task and one channel — so you see results quickly. The exact timeline for your case goes into the quote before we start.
Will it make things up?
It’s built not to guess: it answers only from information you’ve approved — services, prices, documents, FAQs. When it isn’t sure, it says so and hands over to a human or takes a contact. Before launch we test it on real questions from your business, and after launch we keep measuring where it slips.
Where does it work — website, messaging, email?
Wherever your clients and your team already are: chat on your website, messaging apps, email, or inside your system and admin panel. We start with the channel that brings in the most enquiries.
Can it speak my clients’ languages?
Yes. Modern language models work across languages, and we set the assistant up for the ones your clients use. TITAN, our own AI product, talks to its users in seven.
What happens to my customers’ data?
We collect only what’s needed, and the assistant says clearly that it’s AI. Conversations stay in your system, for your team to review. The knowledge, the settings and the code are yours — your data stays yours, with no lock-in to someone else’s platform.
Which AI models do you build on?
On the leading modern language models — chosen for the task: conversation, writing, translation or working with data. What matters more is how the AI is trained on your business and what rules it follows. That’s where our work is.
Do I need a new website or system?
Not necessarily. Where possible, we connect AI to the website and systems you already have. If something is missing — a website, a store, a CRM — we build it under the same roof, so you don’t need a second supplier.
Who will work on my project?
The founder — directly, with eleven years of professional code behind every decision. No account managers: you talk to the person who builds.
What if it doesn’t work for us?
That’s why we start with a pilot: a small scope, real cases, clear numbers. You decide whether to continue once you’ve seen the result — not before.
Next step
Show us the busywork.
Tell us which task eats the most hours. The founder calls you within one business day — and on the free 30-minute call you’ll hear honestly what AI can take over and what it can’t.
- Phone
- Emailhello@silkern.com
- Now
Received
Thank you — your enquiry is with us.
The founder will call you within one business day. In a hurry? +359 886 754 314.